The headline of this article may be slightly misleading. That’s because there are no “typical” guests at Coppergate Serviced Accommodations’s properties in Doncaster, Grimsby, and Cleethorpes. At Coppergate SA, every guest is an individual and is treated as such. So, what does this individual guest experience look like at Coppergate SA? We spoke with Helen Warman, Director at Coppergate SA and self-confused customer service obsessive.
Individual guest experience
“There is no such thing as “cookie cutter” guest service at Coppergate SA,” says Helen. “In fact, the only thing that resembles a cookie cutter at Coppergate is the actual cookie cutters you’ll find in our fully equipped kitchen drawers. Some of our guests like to bake. You can’t do that in a hotel. We like to make sure they have everything they need to make the most of their stay. If guests have any special requests, we’ll make sure they are catered for.”
This individual guest experience starts before guests check in, and they are actively encouraged to contact the Coppergate team with any requests that will make their stay more comfortable.
When guests arrive at a Coppergate property, Helen often meets them in person.
“We like to take the time to understand what our guests need from their stay,” says Helen. “That could be something simple, like a particular brand of coffee in the kitchen, or perhaps scheduling our housekeeping duties around their routines. If they are working an unusual shift pattern, we won’t wake them up with a vacuum cleaner.”
Why do guests choose Coppergate Serviced Accommodation?
There are many reasons why guests choose serviced accommodation over the more traditional hotel or guest house stays. However, according to Helen, Coppergate SA’s guests often cite the following five motivations:
- Convenience: Coppergate SA’s properties offer a level of convenience that traditional hotels cannot match. Each property comes equipped with a fully equipped kitchen, allowing guests to prepare their own meals. This is especially appealing for more extended stays or for guests who prefer to have more control over their dining options. The inclusion of amenities such as washing machines, dryers, and dishwashers further enhances this feeling of being at home.
- Space and Comfort: Coppergate SA’s properties offer more space than standard hotel rooms. This extra space includes separate living areas, dining spaces, and multiple ensuite bedrooms.
- Flexibility: Coppergate SA’s guests often appreciate the flexibility serviced accommodations provide. Unlike hotels, which may have strict check-in and check-out times, serviced apartments usually offer more flexibility regarding arrival and departure. This is particularly advantageous for guests with unpredictable schedules.
- Privacy: Coppergate SA’s properties provide more privacy than hotels. Guests have their own private space and can come and go as they please without the need to interact with hotel staff or other guests.
- Productivity: Coppergate SA’s properties are popular with business travellers because they offer amenities like high-speed internet and comfortable, private workspaces that aren’t overseen by other guests or potentially disrupted by housekeeping.
So, who stays at Coppergate SA's properties in Grimsby, Cleethorpes, and Doncaster?
Helen explains that Coppergate SA’s guests are primarily business travellers.
“If I had to pigeonhole our guests, I would say they are more senior-level employees and contractors,” says Helen. “They’ve done their time staying at chain hotels, eating the same three meals in the hotel restaurant, ordering room service, or killing time in the bar. They want a more relaxed, comfortable and homely experience when travelling for business.”
But their decision doesn’t just represent a personal preference. Employers also see the benefits of booking service accommodation for their business travel needs.
“Progressive employers understand that their staff deserve better treatment when travelling for business,” says Helen. “Serviced accommodation ensures staff are well rested, less stressed, and more able to make healthier choices in terms of diet and leisure time than the limited service they might receive from an extended hotel stay. This makes for a happier workforce, which all adds up when it comes to productivity and metrics like employee retention.”
Many corporate clients are surprised to learn that premium service accommodation doesn’t have to cost a fortune.
“At Coppergate, our rates are aligned with quality hotels in the regions we serve,” says Helen. “In fact, for a long-term stay, we can actually be cheaper than hotel accommodation—but with all the advantages that serviced accommodation offers.”
Supporting industry in North East Lincolnshire and South Yorkshire
Coppergate SA’s guests come from across a diverse range of industries.
“In Grimsby and Cleethorpes, we see a lot of guests coming from the renewable energy sector and the busy food industry,” says Helen. “Meanwhile, in Doncaster, many of our guests work in the logistics industry, often working in the large e-commerce fulfilment centres that have been built in the region in recent years. But that’s only half of the story.”
Coppergate SA has provided a home away from home for new store and restaurant opening teams, lawyers and circuit judges, entertainers, scientists, and even TV documentary and film-makers.
“Meeting our guests is one of the best things about my job,” says Helen. “There are so many exciting things happening in our region that most people never get to hear about. For example, many people know Grimsby as a food town, historically famous for its fishing industry. But today, incredible, potentially world-beating things are happening in renewable energy and carbon capture sectors. I really believe the region is on the cusp of something great. It is a privilege to meet many of the people working so hard to put North East Lincolnshire and South Yorkshire on the map and build an incredible, sustainable future for the place we call home.
Discover your new home away from home at Coppergate SA
Contact us today to learn more about Coppergate Serviced Accommodation in Grimsby, Cleethorpes, and Doncaster or to book your next stay.
